Soul Seekr (A Journey of Self Discovery)

I’m on a journey with no end in sight and it’s as exciting as it is unsettling.

You see I’ve always been chasing something. A goal-setter; always conscious (or so I thought) of exactly what daily activities I engage in to reach a destination of achieving my goals. In fact this past Fall I even published a book on goal-setting.

This is NOT an ad for my book, but if you’re interested — here’s the link to learn more about my recent book “The Written Goal”. Anyway, back to this new path of uncharted territory…


For at least the past 8 years, I’ve been a planner and a goal-setter. What comes with this mindset is determination, consistency, and vision (to name a few). I’ve always had “my eye on the prize” and practiced “tunnel vision” to guide me to reach my goals.

This mentality is something I’m choosing to move on from.

I’m sure by now, you know that I’ve journeyed with Ayahuasca (a plant medicine from the Amazon used to show meaning and purpose in one’s life). At the time of writing this, about a month after my journey with Mother Ayahuasca; I am facing decisions that leave me with much anxiety.

The truth is these decisions are really in essence changes. I was at a point of depression and didn’t know how I could climb out of it. Journeying with Ayahuasca made my new path so much more clear. I know (for the most part) what I need to do to truly climb out of this depression, however, the hard part is actually integrating and applying these changes to my life.

The biggest of all my changes is to let go. Let go of the things that no longer serve me. I’ve been chasing “success” for years. And from the outside in, many people don’t understand it because they look at me and see a successful man. The problem with people like me that are constantly chasing something is that they can get lost and that’s exactly what happened to me. I got lost.

I became obsessed with “success”. In every essence of what I was doing I wanted validation that I was successful. Whether it be my podcasts, my YouTube shows, my books, or my business. Everything I was so focused on was about business. At the end of the day, I’ve always measured my success in terms of business growth. Year after year I’ve seen the sales of SwagWorx climb. SO, yes I have been “successful”. But, is it worth a damn thing if on the inside I’m not happy and truly fulfilled?

I’m not crazy. I’m not going to just sit here and write that I’m throwing all my goal-planning out the window. Firstly, that wouldn’t be wise from a business perspective. Secondly, I’m of the belief that a complete abrupt 180 shift in personal philosophies is not possible and the resistance that would come with the pursuit of such a shift would create only more pain. For these reasons, I’m slowly starting to make the following changes to my lifestyle.

Letting Go.

I mentioned earlier that I’m letting go of the things that no longer serve me. This is a liberating feeling and in short I’m simply evaluating my thoughts, my projects, my possessions and everything around me. I’m adopting a “minimalist” mindset to help me identify the noise and rid the distractions in my life. This includes actual possessions as much as it does hobbies and interests. Everything is being re-evaluated.

Soul Seekr Project.

This is my true passion and I do feel that this will be my life’s calling. All the podcasts, blogs/books, video’s… everything I’ve done in terms of being a content creator all has led to Soul Seekr. This is the true new path I was alluding to. This is the first time I’m doing something on a professional (and personal) level without having the end in mind.

Soul Seekr will begin as a podcast surrounding topics like plant medicine, spirituality, consciousness, and anything you can think of that would relate to “life/soul” balance, soul searching and exploring self discovery through pursuing your highest excitement.

I have no monetization plans for Soul Seekr, which is a scary thing considering the amount of time, energy and money I am planning on putting into this passion (project). I’m not pursuing Soul Seekr for monetary gains, I’m doing it for the evolution of my being and others but at the same time I know that if I could make this a full-time “J-O-B” then I would be 10x more happy. For now, it’s nice to not feel the pressure of having a goal tied to my why and just pursuing this because it feeds (and heals) my soul.

The Move.

Ugh… this is the biggest of all my new changes and the most intimidating.

I’m likely going to move to Santa Cruz in the next couple months. This is not a big move in that it’s only 30 minutes away from where I live now. This is a big move in that my network in Silicon Valley has grown tremendously in 7 years and that I feel like I’m on the verge of breaking through to massive “success”. However, it’s not what I want anymore.

My passion is to pursue my own highest excitement which is actually living. A big part of why I’ve felt this depression is this constant chasing of “success”. I’ve been comparing myself to the “who’s who” and desperately trying to find my “voice” and place in all of this. Without realizing what this was doing to my soul; I now see that this has been the source of my (self inflicted) depression.

I’ve loved Santa Cruz for years and have dreamed of living near the ocean. There’s nothing holding me back. This is my time and this is the time to bring others along for the ride as together we seek our highest excitement as Soul Seekrs.

I hope this inspires you to pursue your highest excitement. If you want to be part of this ride, then give me a call and let’s find a time to talk outside of all the noise and see how together we can pursue our highest excitement.

As always, thank you for reading and if you liked this, then CLICK HERE to subscribe so you won’t miss when new blogs come out. Email me ( to schedule a time to talk about any of these concepts.

To letting go of the things that no longer serve you,
Sam AKA SwagSam



Sam Kabert is a successful Business Owner, Podcaster, Keynote Speaker, Author & Golden Retriever Lover. Learn more about Sam:

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Sam Kabert

Sam Kabert is a successful Business Owner, Podcaster, Keynote Speaker, Author & Golden Retriever Lover. Learn more about Sam: